Looking after social media for your business can seem like another whole business to look after. How do you remain consistent when you have a million other things to do? There are some things you can do to make this task less daunting! Keep reading for my top tips. Time…
If you have a business in this highly digital era, it is inevitable you will be at the very least dipping your toe into using Facebook to promote your business, products and services. Unfortunately, there are some common mistakes business owners make when they begin to use Facebook for business.…
I have talked before about businesses using the power of video and social media to sell and promote their products and services. Around 2.85 billion active users are on Facebook and content in video format across this platform gets as much as 135% more organic reach! This area of advertising…
Welcome back to my latest blog and this week I am looking how you can make time in your schedule to manage your social media. I hear two things quite often when speaking to business owners about their social media; “I’m just too busy!” and “I don’t know what to…
In today’s fast paced, media rich market, it can be daunting to stand out and set yourself apart from the noise as a unique and worthy business. If you want to learn how to make your social stand out from the crowd, keep reading! Create Daily Content It is never…
There is a national day out there for everyone if you dig deep enough. From national food days for the cuisine lovers to light-hearted and fun days like ‘Pillow Fight Day’ and of course things much closer to people’s heart like mental health or cancer awareness days. From a social…
The world of social media is moving fast. Everyday there is something new happening and it can be tough to stay on top. I’m going to let you into a little secret; you don’t need to know everything! I get it. It’s nice to know as much as you can…
There were approximately 2.8 billion monthly active users of Facebook at the end of 2020 according to Statista and the popular platform is not just a social network anymore but somewhere people go to find a business and the product or service that they need. A Facebook page is free…
Your website is your little corner of the internet and likely to be the main hub for your business, so it makes sense to try and direct your audience to your social media channels as much as possible. This will help you to provide extra engagement, regular service updates, special…
If you follow me on social media, you will have noticed I have been doing a #lunchtimeLIVE every Friday at 1pm. The purpose of these LIVES is to educate my followers on social media strategies and the rise of trends and patterns across all social media platforms. I cover what…
While we have been locked down, the online world has exploded with activity. There is no doubt, the pandemic and the lockdowns have been hard on businesses but on a positive note, there has been a marked rise in the use and engagement of social media on a personal and…
I have just finished my latest #LunchtimeLIVE where I was discussing the importance of being authentic in your business and across your social media and advertising channels. I have always tried to remain as authentic as possible in my dealings with my clients and, touch wood, it has paid off.…
I have been having great fun on my #LunchtimeLIVE events so far. In a recent one, the idea was to assist small business owners to think about what they could do to stand out on social media by using my simple social media strategy – “7 Posts in 7 Days”.…
Welcome to 2021 and first, let me wish you all a Happy New Year. When you hear someone (like me) say ‘social media strategy’ you may get that worrying feeling about a large document outlining a full-scale plan with pages and pages of ‘things’ to do. This may well be…
Welcome back to my blog and I hope everyone is keeping well and safe during these times. Every Friday at 1pm I present my #LunchtimeLIVE on Facebook. This gives me the opportunity to engage with my followers and provide some useful tips for social media. Going live gives me an…
With the festive season fast upon us, you might be wondering how you can step up your social media game for your business and stand out from the competition. This time of the year presents you with an excellent opportunity to get creative and offer something a little bit different…
If you are the owner of a cleaning company, you are probably wondering how you can create captivating, engaging and relevant posts on Facebook to get potential customers interested in your services and keep your business fresh in the mind of your existing customer base. Welcome to my blog and…
We know that social media plays an important part of any businesses marketing strategy and the most important question on any business owners’ lips is; ‘shall we get a company to do it for us or do it ourselves?’ The latter is often the first choice but is it the…
Running regular Facebook ads for your business will provide you with a number of benefits. I recognise that generating leads and enquiries is important to any business. You can also measure ‘success’ in other ways; reach, clicks and demographics. In this blog, I will highlight three things about using Facebook…
In this fast paced and highly digital age, it’s so easy to become bogged down with information when it comes to utilising social media to help your business. There are many excellent reasons for using Facebook for your business. The fact is simple, Facebook is not just for friends anymore!…