So you have your business set up, website built and social media strategy up and running but have you considered email marketing? If not, you could be missing out! Here are the benefits of email marketing for your business! Low Cost Marketing Compared to other methods, email marketing is a…
It’s important to have an online presence these days, especially if you are a business owner and you have a product or service to sell. Here are my 4 top tips on how to boost your online presence. Have a Website A website is probably the single most important thing…
Take a moment to think of a famous logo, several probably come to mind. Coca Cola anyone? A great logo is a huge compliment to your business and should be clear and in sync with your message and your branding. Here are my top tips on making sure your logo…
Looking after social media for your business can seem like another whole business to look after. How do you remain consistent when you have a million other things to do? There are some things you can do to make this task less daunting! Keep reading for my top tips. Time…
If you have a business in this highly digital era, it is inevitable you will be at the very least dipping your toe into using Facebook to promote your business, products and services. Unfortunately, there are some common mistakes business owners make when they begin to use Facebook for business.…
I have talked before about businesses using the power of video and social media to sell and promote their products and services. Around 2.85 billion active users are on Facebook and content in video format across this platform gets as much as 135% more organic reach! This area of advertising…
I sit here today extremely proud. Proud of what I have achieved both personally in life but also professionally. Today is the 11th June 2021 and it marks the one year anniversary since I launched my business. What an amazing year it has been. Let me tell you a bit…
Welcome back to my latest blog and this week I am looking how you can make time in your schedule to manage your social media. I hear two things quite often when speaking to business owners about their social media; “I’m just too busy!” and “I don’t know what to…
In today’s fast paced, media rich market, it can be daunting to stand out and set yourself apart from the noise as a unique and worthy business. If you want to learn how to make your social stand out from the crowd, keep reading! Create Daily Content It is never…
There is a national day out there for everyone if you dig deep enough. From national food days for the cuisine lovers to light-hearted and fun days like ‘Pillow Fight Day’ and of course things much closer to people’s heart like mental health or cancer awareness days. From a social…
The world of social media is moving fast. Everyday there is something new happening and it can be tough to stay on top. I’m going to let you into a little secret; you don’t need to know everything! I get it. It’s nice to know as much as you can…
There were approximately 2.8 billion monthly active users of Facebook at the end of 2020 according to Statista and the popular platform is not just a social network anymore but somewhere people go to find a business and the product or service that they need. A Facebook page is free…
There is no doubt, starting a business is nerve-wracking, I have experienced this first-hand too. If you are thinking about dipping your toe in the business world for the first time, I have compiled 7 top tips based on my own experience to help you. Let’s jump right in... Record…
If you are a business owner, a well-maintained blog to tell the world your story or your thoughts on hot topics in your industry remains a very important part of your marketing strategy. This is crucial for promoting your products or services and connecting with your followers. If you are…
Your website is your little corner of the internet and likely to be the main hub for your business, so it makes sense to try and direct your audience to your social media channels as much as possible. This will help you to provide extra engagement, regular service updates, special…
If you follow me on social media, you will have noticed I have been doing a #lunchtimeLIVE every Friday at 1pm. The purpose of these LIVES is to educate my followers on social media strategies and the rise of trends and patterns across all social media platforms. I cover what…
Your website is likely to be the hub of your business showcasing who you are, what you do and how you can help your customers. Your site may be the showcase for your business also and sometimes small oversights from yourself (or your web developer) could make all the difference.…
While we have been locked down, the online world has exploded with activity. There is no doubt, the pandemic and the lockdowns have been hard on businesses but on a positive note, there has been a marked rise in the use and engagement of social media on a personal and…
I have just finished my latest #LunchtimeLIVE where I was discussing the importance of being authentic in your business and across your social media and advertising channels. I have always tried to remain as authentic as possible in my dealings with my clients and, touch wood, it has paid off.…
I have been having great fun on my #LunchtimeLIVE events so far. In a recent one, the idea was to assist small business owners to think about what they could do to stand out on social media by using my simple social media strategy – “7 Posts in 7 Days”.…