Before we dive into how to be consistent with your brand voice and how important it is to your business, we need to identify if you have found your brand voice in your business yet, here are some things to consider… What do you want your brand ‘personality’ to be?…
When you think about hiring a social media manager, your ultimate goal is to give your business the best online presence possible, but how do you know which social media manager is right for you? Here are a few questions to ask a potential social media manager before they start…
I get it, you love what you do, getting a testimonial for your work is the cherry on the top. Where business owners seem to come unstuck is actually asking their clients and customers for reviews and testimonials. If you aren’t doing this already, read on to find out why…
If you are a business active on social media and are stuck on what to post, out of ideas or you have shared everything worth sharing on social media already. It’s time to get repurposing! Many of your old content can be repurposed and reshared, you just have to know…
If you are trying to promote your business, one of the most important rules in marketing is to engage with your audience, in this blog, we will explore what engagement is in the digital space and ways you can achieve it in your business. What is Engagement in Marketing? Engagement…
Do you ever feel like your morning routine just isn’t setting you up for the day? Or you feel as if establishing more solid and productive routines will transform the way you go about your workday? You’re in the right place! Let’s take a look at some of the ways…
With the end of the year nearly upon us, for many this is a time to slow down and reflect on ourselves and our businesses, figure out what worked, what didn’t and what our plan will be for the new year. Here are my thoughts on how you can unwrap…
In this digital age we live in, it’s very rare for a business not to have some kind of online presence; especially in the form of a website. So, how can you make your website stand out against your competitors? Here are my top tips… Be Brand Consistent Building a…
If you have been working remotely for any length of time, you will already realise the importance of an effective and productive home office space. If you are looking for some pointers on creating a more practical office, I have got you covered! Let’s get started. Clear the Clutter Clutter…
Networking can do wonders for your business and getting involved in an established network in your local area can provide unique opportunities for your personal growth and the growth of your business. Here are my top tips for effective networking. Be Prepared Always be prepared by having essential marketing material…
Branding your business might seem overwhelming if you are just starting out on your business journey, but it doesn’t have to be. Essentially, your brand is just who your business is and no-one knows your business as well as you do. Let’s get started. Create Your Look Depending on your…
Are you a new business owner wondering if you have bitten off more than you can chew when it comes to the many hats business owners have to wear? Don’t worry! Here are some key skills to help make anyone a good business owner. Communication Arguably, this is one of…
Today I will be discussing landing pages and before we get into how you can create an effective one, what is a landing page and how can it benefit your business? In a nutshell, a landing page is a standalone page on the internet that a user lands on after…
Digital continues to rise and dominate and with it comes the need for mobile responsive content as more and more people consume content on the go, but what exactly is mobile responsive content? Let’s dive right in. Mobile friendly content simply means that your content fits on the devices that…
Welcome back to my blog, this week I am going to be discussing some of my favourite productivity tools that I use in my business. Using the right productivity tools within your business will allow you to save time, improve communication with your team and customers, keep important files and…
As a business owner, how well you build your brand is what will help you stand out in the crowd and attract customers. It’s so important to put the time and effort in to building your brand alongside your business and here’s how to do it. Know Who You Are…
If you are new to business, you might have decided now is the time to up your digital game in order to reach more customers and share your content with a broader audience. Apart from social media, email marketing is one of the most popular ways to get your message…
Welcome back to my blog. This week we will be discussing networking, what it is and how it can help your business grow! Networking involves connecting with other business owners or employees of organisations in ways that will mutually benefit you both. There are no limits to how large or…
Social media is one of the best free ways to advertise your business and your products and services. Your audience are already there waiting to consume content, you just need to reach them, so how exactly do you do that? Use Images and Video Quality images and videos have exploded…
When it comes to creating content for your business are you left scratching your head in front of a blank word document? One of the most difficult things in business can be advertising your own business through the content you produce. You’ve heard it before, but content is king. We…