Do you have a business website? Are you already using WordPress? If you are then you will understand the many benefits it can bring to you as a business owner. If you don’t have a website or have never heard of WordPress, then this blog is for you. Keep reading for some key information and benefits.
What is WordPress?
WordPress is a free open source platform which means it is available for anyone to use and is maintained by expert volunteers. Whilst originally starting off as a blogging platform, WordPress has evolved to become a complete website builder for all kinds of businesses and website types. Here are some quick stats courtesy of HubSpot:
- WordPress is used by 43.2% of all websites on the internet.
- Roughly every two minutes, another top 10 million sites starts using WordPress.
- There are almost 60,000 free plugins in the official WordPress plugin directory.
- There are over 9,000 free themes in the official WordPress theme repository.
Did I Mention it’s Free?
One of the main benefits of using WordPress is that the platform itself is free. Once you have a domain and hosting set up then connecting the WordPress platform is free and easy to do. Most providers also offer a WordPress install connected your hosting plan and all you need to do is customise it and carry out regular updates. Need some help with hosting? Get in touch.
Use Plugins to Make Your Website User Friendly
Plugins are the crux of using this platform and make your website more responsive and user friendly. Some examples of plugins you could use are contact forms, payment gateways, security features, page builders and built in SEO prompts. It is advisable to only use the plugins you need as using unnecessary ones will ultimately slow your website down.
Free & Paid Themes
One of the best parts of using WordPress is the prebuilt themes for you to choose from. WordPress currently have over 31,000 themes to choose from which range from free to paid versions. In short a WordPress theme uses the pages, menus, images and the content of your website and displays it in that theme’s design so it is easy to see how your website will look.
Updates & Support
Updating your website once a week is an excellent habit to get into and avoids problems down the road with the responsiveness and security of your website. Updates are easy and your homepage will tell you when updates are available. It is just a matter of pressing a button. Another great feature of WordPress is the amount of support included.
I hope this condensed WordPress features and benefits blog has helped you. If you would like to use WordPress for your business and you aren’t sure how or you need more help and advice around building a website for your business, I am happy to chat through your options with you. Contact me here for a free call.